We can’t imagine an e-commerce website without promotions and discounts. Therefore, Taker is introducing an advanced promocode feature to create restaurant promotions and discounts for a better marketing.
As you all know, restaurant promotions and discounts help in many ways. They help with customers acquisition and retention as well as improving the re-ordering rate. The ultimate goal is to grow the sales.
Here is the details of how to create restaurant promotions (promocode): –Code: this is the actual code to be entered to get the discount. It can be auto-generated. – Amount: This is how much you want to discount. It could be fixed amount or a percentage. – Dates: start and end of the promocode. – Category: this allows you to apply the restaurant promotions to a certain category only. – Item: this allows you to apply the promocode to a certain item only. – User Limit: this is to define how many users to use this promocode. Leave it empty if unlimited. – Usage Limit: this is to define how many times a user can use it. Leave it empty if unlimited – Apply to First Order: this means the promocode can only be applied if it’s the first order for the user. This helps with customer acquisition. – Minimum Order: you can set the minimum below which customer can’t apply the restaurant promotions.
If your restaurant is looking for an online ordering system
One of most important things for businesses is to communicate with your customers. The notification center feature allows you to do that easily and professionally. You have two types, Automatic where you configure Taker to automatically send messages based on certain triggers and Manual messaging where you send to all. Methods of delivery include Email, SMS and App Notifications.
Automatic Messaging
In this section you can define the following:
Status Notification:
Here you can define the message to send to the customer and choose which order status to to trigger this message and through which channel, Email, SMS and App Notification.
System Notification:
Here you can the content of the messages sent by the system to customers such as OTP and address update messages.
Manual Messaging
Here you can send a message to all customers through Email, SMS or App Notification.
If your restaurant is looking for an online ordering system
Eating from restaurants has become a social habit whose intensity differs from a place to another. That is not only dine-in or takeaway orders, also people order food while staying home. This can intensify when people choose to stay home like at exams or sports seasons. At this time, people don’t go out and don’t have time to cock because they are busy. Since we know restaurant delivery is a great way to increase the sales, doing it right is key to achieve that.
Here is some tips to do it right
Fancy Packaging
Fancy packaging makes your brand shine dominating the place where it is placed to catch people’s eyes. That’s a great marketing to a targeted set of customers. Make sure your packaging designer follows your branding guidelines like logo dimensions, color code and shapes. Keeping it consistent across all channels makes it stick in customers mind forever.
A few simple touches can make a big difference. It can be just adding branded a stick on the sandwiches or a sticker on the wrapping papers. While deciding the packaging, just make sure it is also needed to keep your food hot and fresh so it does not lose its taste.
Clear Operational Guidelines
You may have done a great job optimizing the experience for customers dining in or taking food away with them Delivery also needs the same. Taker has done a brilliant job optimizing the user experience on the ordering app and website, now it’s great and delightful. But what happens when the delivery order arrives at your end?.
Inside your restaurant, you need to map out the steps from the moment you receive the order till it’s delivered. It includes going through the kitchen to make and be ready for driver pickup to deliver it. Any inefficiency within the steps can cause troubles to you and to the customer experience. Needless to say that one of the biggest mistakes restaurants make is that order arrives different from what they ordered. That is very bad specially if it is less as this means some won’t be able to eat.
Offering and managing the restaurant delivery service isn’t very easy but it can be lucrative if done right.
Train Drivers
Your drivers are your representatives. In fact, they are a key in the delivery process and customer experience. Therefore, making sure they present your restaurant well is essential. Train them how to drive when carrying food, train them how to talk to the customer starting from calling him/her to inform he’s at the door till he meets to hands over the food. Train them how to deal with unhappy customers to retain them. Again, they are your representatives so choose how you want to be represented.
Restaurant Delivery Management Software
Every order has two steps, order preparation step and order delivery step. Normally, restaurants do a good job in the first step, but when it comes to delivery, it gets so complicated. This is because three parties are involved in the process, the restaurant, the driver and the client to accomplish the delivery job. So in order to make this step professionally accomplished, Taker has partnered up with an advanced delivery management software, Dook. This is to help restaurants streamline their delivery operations to increase the efficiency -which leads to cut cost- and dramatically improve the quality of the delivery service.
If you enable Dook, your orders will accurately be sent once you accept them along with all the details that the driver needs. It includes the customer location, name, number as well as the order details itself so the driver also double checks the order before delivery.
If your restaurant is looking for an online ordering system
We are thrilled to announce that Taker and Foodics integration is now out of beta.
Foodics is one of the most advanced cloud POS systems out there. It has robust technology and infrastructure to help restaurants manage their operations and financials easily. It has over 4000 customers and processed over 1 billion orders at an average of 5 million transactions a minute. Foodics isn’t only a POS, rather, it provides restaurants with a complete restaurant management suite. It includes POS, kitchen display system, call center management, table management, waiters digital menu, reports and analytics and employee timesheet. Along with that, it has a wide variety of different systems and solution integrated with it such as accounting and loyalty. This really helps restaurants have all of what they need with easily within their central POS system.
We believe this strategic partnership is for the benefit of our mutual customers. With the integration, your operations have become so easily managed as your online orders automatically go to Foodics.
If you’re starting a new restaurant or considering changing your technology, contact us for a combined cost-effective solution.
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