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لم يعد الولاء مفهومًا بسيطًا يقاس بعدد مرات الشراء أو باستخدام كارت نقاط ومجموعة خصومات موسمية في 2026، لقد تغير العميل، وتغير السوق، وتغيّرت القواعد بالكامل، اليوم، الولاء…
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